Welcome to EqPI: A Personality Assessment for Horses

Let's create a world where every horse thrives, because they are understood at an individual level...

What is EqPI?

A Personality Assessment for Horses

Equine Performance Identities, or EqPI, is a personality test designed specifically for the equine industry to help us understand our horses' personality profiles.

EqPI is based on the trait theory of William Moulton Marston, an American Psychologist from the early 1900's and author of Emotions of Normal People, a groundbreaking book at the time that set the foundation for understanding personality as we do today. In fact, this is the same trait theory that many behavioral assessments for people are based on, including Predictive Index and DiSC. These tools are extremely effective in the "corporate world" for matching people with jobs, building relationships, and fostering engagement.

Testimonials

"I loved how spot on this was and how it helped me understand my mare more. I'm so glad I did this, because she's a tough one to figure out."

"I was stunned as to how accurate this report was. I would highly recommend it. I plan on having a report done on all the horses I work with."

"The recommendations given for training and handling definitely coincide with the approach that I've found works best of him."

"Wow, this is amazing! This info would be great if I ever needed to sell him. I have such a hard time describing his personality to people."

"The report was spot on. It even included tips that people who have worked with her have said... It even talked about how she gets bored and knocks things over!"

"It's like she actually came out, met and rode him, and then went home and did the assessment. Amazing!"